Brand Identity: Build Your Complete AI Brand Guide in Under 2 Hours — No Consultant Required

Small and mid-market businesses typically spend weeks and thousands of dollars building a brand guide: hiring consultants, filling out positioning questionnaires, sourcing logo files, manually aggregating keyword data, and writing brand voice guidelines — often spread across multiple disconnected tools. The output is usually a static PDF that becomes outdated quickly. There was no way to keep brand guidelines, keyword data, media assets, and AI-ready brand voice profiles in sync in a single living platform.

We built Brand Identity as a full-stack SaaS platform with a powerful backend for intelligent async processing and a clean React + Vite dashboard. Onboarding is passwordless — a magic link (5-minute expiry, collision-checked) authenticates the business owner and creates the BuissnessInfo tenant record. An activities checklist with five boolean flags (brand_voice, keywords, media, brand_visually, knowledge_base) tracks onboarding completion and drives the dashboard UI. The website scraper runs async via aiohttp with a DeepSeek AI URL classifier filtering pages into service/product/other categories. The Google Business Profile scraper fetches image galleries and downloads M3U8 video streams. The logo pipeline runs through Clipping Magic for background removal, generates dark and light variants, and extracts the brand colour palette with Pillow. All AI operations run through the AdminPrompt versioning system — saving a new active version automatically deactivates all previous versions of that prompt name, while the full history is preserved. Every call is written to AuditLog with full input/output JSON. Brand voice profiles are AI-generated from the brand guide text and can be assigned a 'default' flag for content generation workflows.

Django 5 + DRF API. Django Channels WebSockets for real-time scraping progress. Celery + PostgreSQL-backed task queue. OpenAI GPT-4o for brand guide and voice generation (image vision supported). aiohttp async website crawler with AI URL classification. Google Maps/Business Profile scraper for images and M3U8 video. Google Places Autocomplete API for business onboarding lookup. KeywordFinder.ai API for search volume and CPC data. Clipping Magic API for logo background removal. Pillow for brand colour extraction. React + Vite + Redux + Material UI frontend.