What is sampling in quantitative research?

Quantitative Methods Questions



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What is sampling in quantitative research?

Sampling in quantitative research refers to the process of selecting a subset of individuals or units from a larger population to gather data and make inferences about the entire population. It involves selecting a representative sample that accurately reflects the characteristics and diversity of the population being studied. Sampling methods can vary, such as random sampling, stratified sampling, or cluster sampling, and the chosen method depends on the research objectives and constraints. The goal of sampling is to ensure that the findings from the sample can be generalized to the larger population with a certain level of confidence and statistical validity.