What is the difference between denotative and connotative meanings in semiotics?

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What is the difference between denotative and connotative meanings in semiotics?

In semiotics, denotative meaning refers to the literal or dictionary definition of a sign or symbol. It is the objective and universally understood meaning that is commonly agreed upon by a community or culture. On the other hand, connotative meaning refers to the subjective and culturally specific associations or interpretations that are attached to a sign or symbol. It involves the personal, emotional, and contextual associations that individuals or groups attribute to a sign beyond its literal meaning. While denotative meaning is more objective and fixed, connotative meaning is more subjective and can vary among different individuals or cultures.