Discuss the profit maximization strategy in monopolistic monopoly in the short run.

Economics Profit Maximization Questions Long



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Discuss the profit maximization strategy in monopolistic monopoly in the short run.

In a monopolistic monopoly, profit maximization strategy in the short run involves determining the level of output that generates the highest possible profit. This is achieved by equating marginal revenue (MR) with marginal cost (MC).

In the short run, a monopolistic monopoly has the ability to set its own price and quantity of output due to the absence of competition. However, it faces a downward-sloping demand curve, indicating that it must lower its price in order to sell more units of output. As a result, the monopolistic monopoly's marginal revenue is less than the price of its product.

To maximize profits, the monopolistic monopoly will produce the quantity of output where MR equals MC. This is because at this level of output, the additional revenue gained from selling one more unit (MR) is equal to the additional cost incurred to produce that unit (MC). By producing up to this point, the monopolistic monopoly ensures that it is maximizing its profit.

It is important to note that in the short run, the monopolistic monopoly may not always earn positive economic profits. If the price it charges is equal to or less than its average total cost (ATC), it will only be able to cover its costs and earn zero economic profit. However, if the price exceeds ATC, the monopolistic monopoly will earn positive economic profits.

In terms of pricing strategy, the monopolistic monopoly will typically set its price above its marginal cost. This is because it has market power and can charge a higher price due to the lack of competition. By setting a price above marginal cost, the monopolistic monopoly can capture some of the consumer surplus and increase its profits.

Additionally, the monopolistic monopoly may engage in product differentiation to further enhance its profit maximization strategy. This involves creating a unique product or brand that distinguishes it from competitors. By doing so, the monopolistic monopoly can charge a higher price and potentially increase its market share.

Overall, the profit maximization strategy in a monopolistic monopoly in the short run involves producing the quantity of output where marginal revenue equals marginal cost. By setting a price above marginal cost and potentially engaging in product differentiation, the monopolistic monopoly aims to maximize its profits.