What is the role of product differentiation in monopolistic competition?

Economics Perfect Competition Questions



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What is the role of product differentiation in monopolistic competition?

The role of product differentiation in monopolistic competition is to create a perceived difference or uniqueness in the products offered by different firms. This differentiation allows firms to have some control over the price of their products and enables them to compete based on factors such as branding, quality, design, and customer service. It also helps firms to establish a loyal customer base and reduce price competition.