Mobile App Development Questions
The role of push notifications in mobile app development is to deliver timely and relevant information or updates to users even when they are not actively using the app. Push notifications help engage and retain users by providing them with personalized messages, reminders, alerts, or promotions. They can also be used to drive user actions, such as encouraging them to open the app, complete a purchase, or participate in a specific event. Overall, push notifications enhance user experience, increase app usage, and improve user retention rates.